Best for teams that are
- Professional service firms (agencies, accountants) selling productized services
- Service businesses wanting a client portal with Shopify-style checkout
- Consultants needing to manage subscriptions and client intake forms
Skip if
- Traditional e-commerce stores selling physical inventory and shipping goods
- Retailers needing inventory management for physical products
- Merchants looking for a standard Shopify theme or storefront builder
Expert Take
Our analysis shows Assembly (formerly Copilot) successfully bridges the gap between eCommerce and professional services. Unlike generic billing tools, its 'Store' feature is purpose-built to trigger complex onboarding workflows immediately after purchase, solving a major friction point for agencies. Research indicates its commitment to SOC 2 and HIPAA compliance makes it a uniquely secure choice for regulated industries, distinguishing it from lighter-weight competitors.
Pros
- Productizes services with eCommerce-style checkout
- Automated onboarding workflows post-purchase
- SOC 2 Type II and HIPAA compliant
- Capped ACH transaction fees ($10 max)
- Modern, polished client portal UI
Cons
- Limited portal interface customization
- Lacks advanced project management tools
- Significant price jump to Professional tier
- Reliance on embeds for some integrations
- No native mobile app (PWA only)